Human AI “ReconcillA”



A Company Committed to Work-Life Balance

Human AI Tech has been awarded the Reconcilia Seal 2024, a distinction that recognizes organizations committed to promoting work-life balance—supporting the integration of professional, family, and personal life—within the business landscape of Navarre. Our COO, Noelia Sanz, received the award during a ceremony held at the iconic Palacio del Condestable, alongside 18 other companies recognized for embracing people-centered management models.



Recognition of Corporate Commitment: The Reconcilia Seal

The Reconcilia Seal is an initiative led by the Association of Women Entrepreneurs and Executives of Navarre (AMEDNA), with the support of the General Directorate for Economic and Business Policy and Labor of the Government of Navarre. Since 2008, this pioneering project has promoted the implementation of work-life balance policies in companies throughout the region—encouraging equality, shared responsibility, and improved business competitiveness.



What Is the Reconcilia Seal?


The Reconcilia Seal aims to recognize companies that implement effective policies for work-life balance—acknowledging organizations that become role models within the business fabric of Navarre. This distinction not only promotes individual well-being, but also drives productivity and creates a positive impact on society.



Awarded Companies This Year

In this edition, 19 companies were recognized for their efforts in promoting work-life balance, including Human AI Tech. These organizations, spanning various sectors, demonstrate that reconciliation is a key requirement for a sustainable future.



Flexibility and Shared Responsibility: Key Pillars at Human AI

At Human AI Tech, receiving the Reconcilia Seal reflects our commitment to a workplace that harmonizes personal and professional well-being. Since our founding, we have championed initiatives that prioritize flexibility and shared responsibility—recognizing that work-life balance is essential to building a human-centered and sustainable organizational culture.



Measures Implemented at Human AI

To promote work-life balance, we have implemented:

  • Flexible schedules, allowing for better personal and professional organization.
  • Remote work, encouraging shared responsibility across distributed teams.
  • Socio-emotional development initiatives, integrating technology in the service of people.



The Role of Our Multidisciplinary Team

Our team—spread across Spain and Latin America—works every day to integrate technology and innovation in the service of people’s socio-emotional development. This achievement would not have been possible without their dedication and effort.



Positive Impact on Society and the Business Environment


The Reconcilia Seal also highlights the importance of work-life balance as added value for both productivity and social impact. The awarded companies are leading this shift toward a more sustainable future, where workplace policies support business growth without neglecting human well-being.



Work-Life Balance as a Competitive Advantage

Work-life balance is not only an ethical commitment—it is also a strategy that enhances business competitiveness. By prioritizing employee well-being, organizations achieve more effective and sustainable outcomes.



Leading Well-Being Through AI

At Human AI Tech, we believe that reconciling technology and humanity is key to leading positive transformation in both the workplace and society. We are grateful for this recognition and reaffirm our commitment to fostering a more human-centered and people-driven business culture.

Connecting “AI and Emotions” in Education and Employment



BEOK Project – “Emotions & Entrepreneurship Binomial”

On Monday, December 2, CIFP Carlos III hosted the event “Emotions & Entrepreneurship Binomial,” which highlighted the importance of emotions as a cross-cutting theme in education, employment, and personal well-being.

The event was part of the BE OK Project, an initiative aimed at promoting emotional well-being in the classroom, preventing bullying, and encouraging positive coexistence. Activities during the event included the “That Thing We Love” Monologue Contest and the roundtable discussion “Entrepreneurship with Heart,” featuring professionals from organizations such as AMEP, CAVI Cartagena, and ASES. Topics such as mental health and diversity inclusion were also addressed, with support from local authorities in Cartagena, including Cristina Mora Menéndez de la Vega, Councilor for the Department of Social Policy, Equality, and Family.



The Importance of Socio-Emotional Competencies


The presentation by Cristóbal Sánchez, FCT Tutor in Commercial Activities at CIFP Carlos III, offered a comprehensive perspective on the need to work on Social and Emotional Skills (SSES, Survey on Social and Emotional Skills) as the foundation for holistic education and each student’s professional development. Cristóbal emphasized that:

  • SSES can be trained, ranging from digital emotional literacy to emotional regulation, including skills such as empathy, resilience, and decision-making.
  • Neglecting emotional development has significant consequences, including mental health issues like anxiety and depression, interpersonal conflicts, and lower academic performance.
  • Working on emotions not only improves well-being but is also essential for professional success, enhancing resilience, motivation, and personal initiative.

He also highlighted that SSES have a direct impact on:

  • Academic performance – improving learning outcomes and reducing dropout rates.
  • Emotional health – lowering anxiety, bullying, and school absenteeism.
  • Employability – developing essential job skills such as empathy and collaboration.


It was also emphasized that there is a pressing need to train teachers in emotional education, update educational curricula, and leverage the current legal framework to integrate SSES as a core component of learning.



Human AI: AI in the Service of Socio-Emotional Development

In this context, our CEO María Beunza joined the event virtually to present Human AI as an innovative technological solution for assessing and developing socio-emotional competencies. María emphasized that evaluating SSES is not just an innovation—it is a necessity recognized by global organizations like the OECD and UNESCO to bridge education, employability, and well-being.

María shared how Human AI enables:

  • The evaluation of over 35 socio-emotional competencies without the need for questionnaires or traditional tests, providing accurate and objective results.
  • The transformation of language into data, and data into personalized reports that guide both educational institutions and HR departments in strategic decision-making.
  • The generation of practical insights for students, professionals, and organizations—enabling evidence-based decisions.
  • A deeper understanding of potential, helping students and professionals turn their talents into real impact by connecting socio-emotional skills to career success.

We are also proud to announce that CIFP Carlos III has joined our innovation lab by participating in the TutorIA Project. Alongside institutions such as Jesuitinas School and the Itínere Educational Network, this collaboration aims to foster students’ holistic development through the evaluation and strengthening of SSES.

We thank CIFP Carlos III for creating this space for reflection and innovation, allowing us to move forward toward a more human-centered approach to education.

AI & IB: Assessing Key Competencies

The IB’s mission, centered on the holistic development of students, seeks not only academic success but also the formation of global citizens equipped with critical and socio-emotional skills—empowering them to become agents of change. In this context, Human AI’s artificial intelligence is a strategic ally for IB schools, offering an innovative tool to assess and develop the socio-emotional skills (SES) essential to achieving the core attributes of the IB Learner Profile. This evaluation is conducted using students’ natural language texts of at least 800 words—no traditional tests or questionnaires required—eliminating self-perception bias in the process.



A Holistic AI Approach: Competencies and IB Attributes

The IB defines ten key attributes that describe learners as inquirers, knowledgeable, thinkers, communicators, principled, open-minded, caring, risk-takers, balanced, and reflective. These form the foundation of holistic learning and align closely with socio-emotional competencies.

Human AI has developed a tool that translates these attributes into measurable competencies—such as intellectual curiosity (inquirer), collaboration (communicator), and emotional regulation (risk-taker). This approach not only complements traditional academic assessment but also provides teachers and school leaders with a more comprehensive view of student growth.


Research from the University of Oxford’s Wellbeing Research Centre, in collaboration with the IB, reinforces the importance of student well-being for both academic and personal development. Recent studies show that a comprehensive approach to well-being in schools enhances motivation, engagement, academic achievement, and socio-emotional skills.



Evidence and Impact of Well-Being in IB Education


The Wellbeing in Schools in Childhood and Adolescence study by the University of Oxford highlights the relationship between student well-being and academic achievement across diverse educational contexts. Key findings include:

  • Well-being has a direct impact on academic performance, with effects observed in countries such as the United Kingdom, China, Chile, Australia, France, Germany, Bhutan, Mexico, and Peru.
  • Whole-school approaches to well-being improve both academic and socio-emotional outcomes, including mental health, self-esteem, motivation, and reduced dropout rates.
  • Effective strategies involve the participation of teachers, families, and the broader school community, along with the development of self-regulated learning skills.


The Wellbeing Impact Study further supports these findings, showing that school well-being initiatives have a direct impact not only on academic performance but also on student motivation and personal development.


These findings reinforce the role of tools like Human AI, which not only assess but actively promote more personalized and equitable education grounded in student well-being.



Human AI’s Contribution: Innovation in Assessment

Thanks to artificial intelligence (AI) and natural language processing, Human AI offers precise and objective assessments of competencies such as critical reflection, empathy, and emotional balance. This system is designed to align with the IB framework, supporting schools in:

  • Identifying each student’s strengths and areas for improvement.
  • Personalizing learning to meet the unique needs of every learner.
  • Fostering a culture of continuous feedback—an essential element of the IB’s pedagogical model. en el modelo pedagógico del IB.

By integrating Human AI, educators gain practical tools to translate the IB’s ideals into measurable outcomes, helping students reach their full potential.



Benefits of AI for IB Schools and Their Students

  • Personalized Learning – SES assessment helps teachers design instructional strategies tailored to each student’s profile.
  • Holistic Development – Students not only succeed academically but also build essential skills for their personal and professional lives.
  • Support for Educators – Human AI reports provide valuable insights to enhance teaching practice, including student-level data and actionable guidelines for developing socio-emotional competencies.
  • Future Readiness – The competencies evaluated are highly valued in global contexts—from higher education to the job market.



Toward a More Human and Technological Education

The International Baccalaureate (IB) stands out for its commitment to innovative and transformative education. In this context, collaborating with Human AI’s artificial intelligence represents a significant step forward in integrating technologies that not only assess, but also promote more human-centered learning.

By adopting advanced tools like Human AI, IB schools can strengthen their holistic approach and ensure that their students are prepared to lead with empathy, reflection, and creativity in the 21st century.

Discover how Human AI can transform your IB programme and request your demo here.

AI for Good: Artificial Intelligence in the Service of Sustainable Development

AI for Good is more than a platform—it is a bridge between technological innovation and global well-being.

Artificial intelligence (AI) is already a key tool in tackling some of the most urgent challenges of our time. From climate change to digital equity, this United Nations initiative is leading the way to ensure that AI is not only innovative, but also inclusive and responsible.

Through its commitment to the Sustainable Development Goals (SDGs), AI for Good connects global leaders, innovators, and decision-makers, transforming the potential of AI into concrete solutions that serve both people and the planet.


What is AI for Good and Why Does It Matter?

With just five years remaining to reach the SDGs, AI for Good acts as a bridge between innovators and key sectors. Its mission is clear: to use AI in a trustworthy way to address global challenges such as climate change, health, education, and digital equity.

As Doreen Bogdan-Martin, Secretary-General of the ITU, stated:

“In 2024, one-third of humanity remains offline—excluded from the AI revolution. This digital and technological divide is no longer acceptable.”


AI for Good Global Summit 2024


The latest edition, held in Geneva, was a vibrant stage for innovation and reflection. From robots interacting with attendees to panels on inclusive governance, the summit showcased how AI can be a powerful force for good.

Among the standout highlights:

  • Bioniks, a Pakistani startup creating affordable, brain-controlled bionic prosthetics.
  • Ultrasound AI, a women-led project in the U.S. aiming to improve prenatal care through advanced analytics.
  • Anti-disinformation technologies, used by the United Nations Development Programme (UNDP) to detect suspicious content during electoral processes.


In addition to the innovations presented, the summit emphasized the urgent need for ethical governance to ensure that these technologies benefit everyone in an inclusive and equitable way.

The summit didn’t just present ideas—it showcased real-world solutions with practical applications:

  • Bio-inspired drones for disaster rescue operations.
  • Brain-computer interfaces, enabling people with disabilities to control devices with their minds.
  • Social robots, like Leka, designed to support children with neurodevelopmental disorders.

The success of these initiatives serves as an inspiration to continue the conversation and drive innovation in future editions of the summit.


Upcoming Global Summit: AI for Good 2025

With a strong focus on global collaboration, the next edition of AI for Good will take place from July 8 to 11, 2025, in Geneva. The event promises to remain a hub for inclusive innovation, fostering international standards and technological solutions aligned with the Sustainable Development Goals (SDGs).


How Does Human AI Fit Into This Global Vision?


Human AI: Artificial Intelligence for Good

At Human AI, we share AI for Good’s vision of putting artificial intelligence at the service of people and sustainable development. We believe in technology that not only measures skills and competencies but also enhances human well-being, inclusion, and educational progress.


Our Commitment to the Sustainable Development Goals (SDGs):

  • SDG 4: Quality Education – We promote the assessment and development of socio-emotional competencies to improve learning and training processes.
  • SDG 8: Decent Work and Economic Growth – We help companies and organizations identify and develop human talent in a fair, objective, and inclusive way.
  • SDG 10: Reduced Inequalities – Our technology is designed to eliminate bias and promote equitable opportunities in both education and employment.
  • SDG 17: Partnerships for the Goals – We collaborate with academic institutions, businesses, and governments to scale solutions that create a positive impact on people and society.

At Human AI, our mission is clear: to humanize technology and ensure its use is ethical, inclusive, and focused on empowering human potential. Because we believe that AI is not an end in itself—it is a tool in the service of human development.

As Doreen Bogdan-Martin, Secretary-General of the International Telecommunication Union (ITU), reminded us:

“The future doesn’t begin with algorithms, but with us. In our brain—the most complex, powerful, and creative computer the world has ever known.”

Are we ready to lead this transformation and take responsibility as the generation of AI for Good?

👉🏼 Learn more about how we’re working to build a more human-centered society through technology.

👉🏼 Want to see it in action? Request your demo here: https://tu-demo.humanaitech.com

AI in Education: Impact Stories


How Human AI Contributes to Education

As part of the 2025 World Education Day, under the theme “AI and Education: Preserving Human Autonomy in an Automated World”, we’d like to share how Human AI is transforming the education sector by fostering key competencies and promoting socio-emotional development through artificial intelligence.

Read the full article

Our technology not only enhances the personalized learning of socio-emotional competencies, but also drives students’ personal growth—preparing them for the human challenges of their future careers.

In this context, we want to highlight how Human AI partners with educational institutions to support the socio-emotional development of each learner—whether in school, vocational training, or higher education.


Success Stories: AI in Education


Personalized Learning at Jesuitinas School

Our assessment is a tool for continuous improvement that supports both learning and personal development in students.”

Jesuitinas School in Pamplona has integrated the Personalized Support Educational Model (MEDAP), using Human AI’s technology to assess and develop socio-emotional competencies in students. This enables them to build solid and resilient life projects.

Our technology optimizes the measurement of competencies and enriches the teaching and learning process, fostering holistic development that goes beyond academic performance.


Future Readiness at CIFP del Mar

“AI has allowed us to systematize the development of key employability skills in the maritime sector.”

In Gijón, CIFP del Mar uses Human AI to prepare its students in critical socio-emotional competencies for their professional future. This solution enables more detailed and personalized follow-up, tailoring educational interventions to the specific needs of the maritime sector. It strengthens essential skills and fosters greater self-awareness, helping students get ready for the challenges of today’s job market.


Educational Transformation at the Itínere Educational Network

“This partnership allows us to enhance the holistic development of our students and teachers with ethical and responsible AI.”


In Latin America, the collaboration between the Itínere Educational Network and Human AI is setting a milestone in education by combining pedagogical innovation with advanced technology. This alliance is transforming the development of socio-emotional competencies through artificial intelligence designed to be ethical and grounded in scientific evidence. It also positions the region as a leader in the integration of AI in education.


Technological Inclusion at El Molino School

“Human AI has helped us make technology accessible to everyone, promoting inclusion.”

Natalia, teacher at El Molino School

At El Molino Special Education School, inclusive innovation has taken shape through the implementation of Human AI’s artificial intelligence. This project marks a significant step forward in technological accessibility, enabling students to develop essential socio-emotional competencies in a personalized way. Human AI helps build a more inclusive educational environment where every individual can reach their full potential.


Enhancing Self-Awareness at UPSA University

“Human AI has been a powerful tool for students to discover their socio-emotional competencies and unlock their potential.”


At the Private University of Santa Cruz de la Sierra (UPSA), Human AI supports self-awareness for both students and faculty. Milka Costas highlights that our technology enables the analysis of 35 key competencies, such as assertiveness and teamwork.


Emotional Well-Being with Cala Educación

“Human AI has enabled us to make proactive decisions to prevent mental health issues within our educational community.”


At Cala Educación, Human AI plays a key role in managing emotional well-being in the classroom. With a proactive approach, our solution helps prevent mental health challenges and strengthens students’ socio-emotional development. The platform, based on the “Big Five” model of emotional competencies, provides a scientific and objective measurement of socio-emotional growth—transforming the overall educational experience.

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These success stories illustrate the positive impact that Human AI is having on education. From personalized learning to technological inclusion and emotional development, our artificial intelligence is helping transform the way we understand students—empowering their most human competencies.


Interested in how Human AI can help transform your educational institution?


Contact us at hola@humanaitech.com and discover how we can work together to enhance learning and socio-emotional development at your school or university.

Want to see how the platform works? Request your own demo at tu-demo.humanaitech.com

Human AI in Peru


AI and Education to Unlock Human Potential

The Human AI Tech team traveled to Peru to take part in the International Congress of Educators (CIE 2025), a key event in Latin America that brings together experts in educational innovation. Our CEO, María Beunza, and our Innovation Manager, Íñigo Benito, represented Human AI in various activities, including keynote sessions, workshops, and visits to schools that are transforming education through innovative models.

During our time in Peru, we had the opportunity to visit several educational institutions and share our vision of how artificial intelligence can personalize learning and enhance the socio-emotional development of students. We are especially grateful to CALA Educación for their support and coordination, and in particular to Mery Carranza and Mónica Garay for accompanying us on our visits to different schools across the country.


Altair School: Educational Excellence and Personalized Learning

Our first stop was Altair School, an institution known for its educational approach focused on student well-being and holistic development. As part of the Inspired Education Group, Altair belongs to an international network of schools that prioritize academic excellence and the formation of global citizens.

Some of the key highlights of its educational model include:

  • Personalized learning, adapting methodologies to meet the individual needs of each student.
  • Socio-emotional skills development, fostering leadership, resilience, and confidence.
  • IB Continuum, being one of only six schools in Peru fully accredited in the International Baccalaureate programs (PYP, MYP, and Diploma).
  • Well-being and global community, promoting an environment that nurtures academic, cultural, and athletic growth.


We thank Paloma Krüger Dextre and the Altair team for welcoming us and sharing their educational model with us.


Nuestra Señora del Consuelo: Tutoring and Holistic Education

Another highlight of our visit was to Nuestra Señora del Consuelo School, an Augustinian institution where academic education is complemented by strong personal and psycho-pedagogical support.

This school stands out for:

  • A personalized tutoring model, combining group and individual sessions to foster each student’s holistic development.
  • An approach rooted in values such as unity, charity, and truth, encouraging reflection and personal growth.
  • A strong psycho-pedagogical team, composed of tutors, psychologists, and diversity coordinators who work together to provide structured support.
  • Ongoing diagnosis and follow-up, through an evaluation system designed to address the specific needs of each grade and support the development of key skills.

We thank Odaly Sánchez, General Director, and Yolanda Herrera, Director of Personal Development, for sharing their experience with us.


San Agustín School: Academic Excellence and Values-Based Education

During our visit to San Agustín School, we were warmly welcomed by Mónica Fuentes, School Director; María Elena Polasek, Academic Director; and Pamela Castañeda, Director of Personal Development.

San Agustín is an institution with a comprehensive educational vision that integrates academic excellence, values-based education, and the development of future-ready skills. Its educational approach prioritizes:

  • Learning based on Augustinian principles, encouraging the pursuit of truth and critical thinking in every student.
  • Holistic development, addressing not only academic growth but also emotional, social, and spiritual well-being.
  • Innovation in teaching, incorporating active methodologies that foster participation and meaningful learning.

Throughout the visit, we shared reflections on how artificial intelligence can be a key tool to support teachers in evaluating and developing socio-emotional competencies—ultimately strengthening their pedagogical impact.


María Alvarado School: Teacher Training and Educational Innovation

At María Alvarado School, our CEO María Beunza delivered a talk to the entire teaching staff as part of their professional development sessions, sharing how AI can enhance students’ holistic development and support the work of educators.

After the session, we met with Ninoshka Naraza Córdova, School Director, and Moisés Huamaní, Psychologist, to explore the need to incorporate innovative tools to improve classroom practices.

Some of the key takeaways included:

  • The role of AI in personalized education, helping to identify each student’s strengths and areas for growth.
  • Teacher support, providing data-driven tools to improve the teaching process.
  • The use of AI to develop socio-emotional competencies such as leadership, resilience, and effective communication.

The school tested our platform through a demo and is currently considering its implementation as part of a teacher-focused development plan.


Santa Rosa de Chosica School: A Commitment to Innovation

At Santa Rosa de Chosica School, our CEO María Beunza met with school leaders, tutors, and psychologists who will be implementing Human AI in their classrooms this year. Harold Morales, the school’s General Director, shared his excitement: “For me, this is a milestone. We’ve been looking for support in developing socio-emotional competencies to strengthen our personalized tutoring program, which is a cornerstone of our school. Now, it’s up to each of us to use this tool to grow and strengthen the project we’re implementing.”

He also addressed the tutors directly, reminding them that “you are going to be pioneers in using this kind of technology for student development.” The tutors, in turn, expressed their gratitude for the trust the school has placed in them by giving them the opportunity to work with tools like Human AI.


AI and Education: A Path Toward Personalized Learning

These visits have reaffirmed the impact that artificial intelligence can have on personalizing education. The ability to measure and analyze socio-emotional competencies in real time allows teachers to adapt their teaching methods and provide more effective support for each student.

At Human AI Tech, we remain committed to an AI that humanizes learning—one that supports and enhances human talent, and helps every student reach their full potential.

We’ll continue sharing more insights from our time in Peru and the experiences we gathered across different schools in the country.

PersonIA Study: A Scientific Research Line

Educating for Inclusion

From February 4 to 6, Lima became the epicenter of educational innovation during the International Congress of Educators (CIE 2025), a leading event in Latin America organized by the Peruvian University of Applied Sciences (UPC).

During these three days, Human AI Tech took part in CIE 2025, where global experts explored the trends transforming education—addressing key topics such as artificial intelligence, personalized learning, neurodiversity, and pedagogical leadership.

Human AI was represented at CIE 2025 through a keynote by María Beunza and a hands-on workshop led by Íñigo Benito, Head of Innovation, which explored the impact of AI on the assessment and development of socio-emotional skills in the classroom.

Our visit to Peru also gave us the opportunity to better understand the country’s educational landscape by visiting innovative schools and exchanging insights with teachers and school leaders committed to transforming education.

A congress to Rethink Education

Under the theme “Educating for Inclusion: Challenges, Competencies, and Opportunities”, CIE 2025 brought together over 2,000 education professionals and more than 50 international experts from countries including Canada, the United Kingdom, Spain, the United States, Israel, Argentina, and Peru.

The congress program featured keynote speeches, panel discussions, and hands-on workshops, offering a space for reflection on the challenges facing 21st-century education. Among the main speakers were:

  • Michael Johanek (University of Pennsylvania, USA) – Educational leadership and future-ready competencies
  • Gloria Gallego-Jiménez (CEU San Pablo, Spain) – Inclusive and personalized tutoring as a driver of learning
  • Barbara Oakley (Oakland University, USA) – Neurodiversity in the classroom: how the brain learns
  • Stephen McCombe (Ontario Principals Council, Canada) – Educational innovation and the transformation of learning
  • Louise Matthews (University of Oxford, UK) – Teaching mathematics and critical thinking
  • Toni García (Principal, Joaquín Carrión School, Spain) – Enduring learning: competencies and values that transcend the classroom
  • Andreas Blom (World Bank) and Ghislaine Liendo (Khan Academy) – AI and reducing educational gaps

Human AI at CIE 2025: AI to Personalize Learning

“We’ve spent years focusing heavily on cognitive skills, but there are many other abilities that define our success—and we need to develop them too.”

Con su ponencia “Buenas prácticas de inteligencia artificial para el desarrollo humano”, María Beunza, CEO de Human AI Tech, presentó una visión estratégica sobre el papel de la IA en la educación, destacando cómo esta tecnología puede medir, entrenar y potenciar el desarrollo de competencias socioemocionales.

A lo largo de la ponencia, María Beúnza enfatizó que la inteligencia artificial no sustituye a los docentes, sino que los complementa, ofreciendo herramientas para una educación más personalizada y adaptada a los desafíos actuales. Su intervención reafirmó la visión de Human AI Tech: una IA que acompaña, mide y desarrolla el talento humano, ayudando a estudiantes y docentes a comprender mejor las habilidades clave para su futuro.

With her talk “Best Practices in Artificial Intelligence for Human Development”, María Beunza, CEO of Human AI Tech, presented a strategic vision of the role of AI in education, highlighting how this technology can measure, train, and enhance the development of socio-emotional competencies.

Throughout her presentation, María Beunza emphasized that artificial intelligence is not meant to replace teachers, but to support them—providing tools for a more personalized education, better suited to today’s challenges. Her talk reaffirmed Human AI Tech’s vision: an AI that supports, measures, and develops human talent, helping both students and educators better understand the key skills they need for the future.


María Beunza’s Presentation at CIE 2025

La presentación de María Beunza, CEO de Human AI tech, se estructuró en tres ejes principales:

  1. Soft skills y contexto: María subrayó la importancia de medir y desarrollar competencias socioemocionales en educación. Apoyándose en datos de la OCDE, destacó cómo habilidades como la resiliencia, la colaboración y la adaptabilidad tienen un impacto determinante en el éxito académico y profesional. Sin embargo, tradicionalmente estas competencias han sido difíciles de evaluar de manera objetiva.
  2. El impacto de la IA en el aprendizaje: la ponencia exploró cómo la inteligencia artificial permite personalizar la enseñanza y mejorar la orientación educativa. Gracias al análisis del lenguaje natural, la IA puede ofrecer evaluaciones inmediatas y sin sesgos de las habilidades socioemocionales de los estudiantes, esto permite a los docentes poder adaptar sus estrategias pedagógicas en función de las necesidades individuales.
  3. Casos de éxito: presentó experiencias concretas de aplicación de la IA en la educación, mostrando cómo esta tecnología ya está generando un impacto real:
    • En España, el CIFP del Mar ha implementado IA para evaluar y desarrollar competencias clave en la empleabilidad del sector marítimo. Gracias a Human AI, los estudiantes pueden medir, entrenar y trasladar sus habilidades a su currículum, facilitando su inserción laboral.
    • En Perú, Nuestra Señora del Consuelo ha integrado la IA en su modelo de tutoría personalizada para reforzar el desarrollo socioemocional de los alumnos, proporcionando un acompañamiento efectivo.
    • En el Colegio El Molino, la IA se ha convertido en una herramienta para la educación inclusiva, facilitando la personalización del aprendizaje para estudiantes con discapacidad intelectual y mejorando su desarrollo socioemocional.

The presentation by María Beunza, CEO of Human AI Tech, was structured around three main pillars:

  1. Soft Skills and Context: María emphasized the importance of measuring and developing socio-emotional competencies in education. Citing data from the OECD, she highlighted how skills such as resilience, collaboration, and adaptability play a decisive role in both academic and professional success. However, these competencies have traditionally been difficult to assess objectively.
  2. The Impact of AI on Learning: The talk explored how artificial intelligence can personalize teaching and enhance educational guidance. Through natural language analysis, AI can provide immediate and unbiased assessments of students’ socio-emotional skills. This enables educators to tailor their pedagogical strategies to individual needs.
  3. Success Stories: María shared concrete examples of how AI is already making a real impact in education:
    • In Spain, CIFP del Mar has implemented AI to assess and develop key employability skills in the maritime sector. Thanks to Human AI, students can measure, train, and translate their skills into their resumes, supporting their transition into the workforce.
    • In Peru, Nuestra Señora del Consuelo has integrated AI into its personalized tutoring model to strengthen students’ socio-emotional development, providing effective and targeted support.
    • At Colegio El Molino, AI has become a powerful tool for inclusive education, helping to personalize learning for students with intellectual disabilities and enhance their socio-emotional growth.

Workshop: Assessing Professional Profiles with AI

In addition to the keynote, Human AI Tech led a hands-on workshop at CIE 2025 on AI and professional development, facilitated by Íñigo Benito, Head of Innovation at Human AI. During the session, participants:

  • Gained in-depth knowledge of Human AI’s reports, which analyze socio-emotional competencies through natural language processing.
  • Compared the results generated by AI with those of a traditional IPIP test, evaluating the accuracy of our technology.
  • Reflected on the impact of AI on career guidance and employability.


This exercise demonstrated how AI can be a key tool in identifying talent and developing the skills needed for the future of work.

AI in the Service of Education 

El CIE 2025 ha sido un espacio clave para reflexionar sobre el impacto de la inteligencia artificial en la educación y su potencial para mejorar el aprendizaje de manera personalizada y accesible. Desde Human AI Tech, seguimos apostando por una inteligencia artificial que:

  • Acompaña y complementa la labor de los docentes.
  • Permite evaluar y desarrollar competencias socioemocionales en los estudiantes.
  • Optimiza la toma de decisiones educativas con datos objetivos y en tiempo real.

CIE 2025 provided a key space for reflecting on the impact of artificial intelligence in education and its potential to enhance learning in a personalized and accessible way. At Human AI Tech, we remain committed to an artificial intelligence that:

  • Supports and complements the work of educators.
  • Enables the assessment and development of students’ socio-emotional competencies.
  • Optimizes educational decision-making with objective, real-time data.

The future of education is not just about technology, but about how we use it to unlock human potential and help every student reach their full potential.

Learning is not a one-size-fits-all process—which is why AI offers us a unique opportunity to adapt education to each student’s individual needs.

Our commitment is clear: an artificial intelligence that not only measures, but also empowers human talent. Because the future of education doesn’t lie in machines, but in how we use them to bring out the best in every learner.

At Human AI Tech, we remain dedicated to making technology a tool in service of education—ensuring that it helps us build a future where technology truly humanizes us.

Current Human AI Gathering

Virtual collaboration helps us, but human connection is irreplaceable.

Every year, we gather in Pamplona to share and align our goals and challenges. We work remotely from different parts of the world, which makes this annual meeting essential to strengthen our bonds, share learnings, and define our next steps as a team.

Training and strategy

The day began with a review of the team’s strategic objectives, led by our CEO, María Beunza. This space allowed us to reflect on what we are doing well, what we need to improve, and what new initiatives we can launch.

One of the key moments of the day was the training session on ISO 27001 certification, delivered by Juan Funcia, IT auditor and consultant. During an intensive three-hour session, the team deepened their understanding of the importance of information security and the added value this certification brings to our product.

The joint strategy rollout was another highlight of the gathering. María emphasized the importance of this annual planning exercise, where the team reflected on what to maintain, what to change, and how to optimize efforts collaboratively “so that our strategy rollout is participatory and based on consensus.”

More Human

How would you describe the experience in one word?

“One word? Dream team. Future. Humanity. Technology serving those who help others.” That’s how our CEO, María Beunza, puts it: “The most meaningful moment was the gathering itself—when we arrive, we hug, we smile at each other with excitement for everything we’re sharing and everything we still have to do. There’s no virtual experience that can replace it.”

The gathering allowed conversations to flow naturally, in an atmosphere of trust and closeness. Noelia, our COO, sums it up clearly: “Reuniting with the team, seeing everyone face to face, away from the screen, and being able to talk about both professional and personal matters in a different setting.”

Our Frontend Tech Lead, Francisco Beltrán, highlighted how special it is to share in person, beyond the usual virtual routine: “Because of the kind of company we are, we’re spread out geographically and work mostly remotely. It’s true that sometimes you miss that human connection.”

For Igor Myshkevich, Full-Stack Developer, this was a completely different experience—more than just a meeting, it felt like truly living and working together: “We were all in the same building, sharing spaces, meals, conversations, and more.”

Team Integration and Consolidation

Beyond the work itself, this gathering helped strengthen team cohesion. Noelia emphasized the importance of having a solid team supported by a top-level Advisory Board that brings strategic vision and accompanies the team through every challenge.

In the afternoon, the entire team—both in person and virtually (for those outside Spain)—took part in a session on challenges and opportunities, together with members of the Advisory Board and the Board of Directors. It was a space for open discussion and analysis, where key perspectives for the future of Human AI were put on the table. María sums it up like this:

“What you take with you are the conversations and discussions with our advisors and partners—the opportunity for them to get to know each other, to meet the team, and for all of us to talk openly about challenges and opportunities with honesty, transparency, and an appreciation for all perspectives.”


Humanizing Technology, Humanizing Our Team

Everyone agrees that this in-person gathering has been enriching, fascinating, and essential—not only for training but also for team integration.

“These kinds of experiences are truly enriching. For me, they’re a chance to learn so much from my colleagues in person—understanding how they think, what ideas we have in common, what goals we share, and how we want to reach them,” says Francisco.

“I wish we could do this more often. It’s always a challenge to coordinate schedules and find the right physical space, but we’ll do everything we can to make it happen as often as possible,” added María.

At Human AI, we remain committed to creating these kinds of gatherings, because we know that in order to humanize technology, we must first humanize what is most human: our people, our team. Technology connects us—but it is human closeness that truly drives us forward.

Desafia Program

Human AI in Canadá 

From March 17 to 28, 2025, Human AI Tech is participating in the Desafía Canada program — an initiative by ICEX and Red.es, in collaboration with Centech MTL — which supports the international expansion of Spanish artificial intelligence startups into the tech ecosystems of Montreal and Toronto.

Over two weeks, our Head of Innovation, Íñigo Benito, is taking part in an immersive experience that combines strategic training, expert meetings, and key connections to help scale AI solutions in the Canadian market.


A Transformative Experience

“For me, this experience is a great opportunity, both personally and professionally,” says Íñigo. “It allows me to discover a completely new country, see how things work here, and connect with incredibly interesting people from the worlds of innovation and AI.”

During this first week in Montreal, Íñigo has taken part in sessions with institutions such as MILA, IVADO, and the Conseil de l’innovation du Québec, and has received training on cultural adaptation, legal strategy, and access to the Canadian market.


Three Key Takeaways from “Desafía Canada”


Íñigo has shared three essential insights he’s gained from the first part of the journey:

  1. Listen, compare, and learn
    “I’ve learned that you shouldn’t be too in love with your own idea — you always need to be open to hearing different perspectives. Even if someone is not from your field, they can still offer you valuable insights.”
  2. The strength of the team and the importance of asking for help
    “Having a team that supports you and helps bring your idea to life is crucial. Asking for help and testing your idea with many people is fundamental.”
  3. Cultural sensitivity and business etiquette
    “Here, the way business is done is different. It’s important to be mindful of each region’s sensitivities. For example, in Quebec, talking about Canada is not the same as talking about Montreal or Quebec specifically. And the use of French and English really matters — you have to adapt.” In the end, the cultural duality between English and French means your communication and value proposition must be carefully tailored.

B2B Meetings

The program has allowed Human AI Tech to connect with key professionals from Canada’s AI, innovation, and human resources ecosystem. Some standout meetings included:

  • With Jean-Baptiste Audrerie (Nexa RH), a specialist in competency assessment with extensive experience at IBM, who provided a comprehensive overview of the HR sector in Quebec and introduced key contacts.
  • With Julien Bureau (Université Laval), a researcher in academic motivation, with whom potential collaborations in education and AI were explored.
  • With Patricia Girard (Plan Monark), who showed interest in integrating our socio-emotional assessment into corporate cultural transformation processes via API.


In addition, Íñigo took part in group sessions with other selected startups and experts from Mirabilis and IVADO, exploring how AI solutions can be applied across different sectors.

Insights from the Ground


The program has focused not only on commercial opportunities, but also on understanding how business is conducted in Canada, the role of regional dynamics (such as Quebec), and how to approach this complex yet highly promising market with cultural sensitivity and precision.


Thanks to Centech’s support, Human AI is connecting with a highly specialized network that is helping us refine our approach to the North American market.


“The value of the program lies in how Centech connects you with people who truly understand this ecosystem — and also understand your specific use case. They help you figure out where to start, who to talk to, and how to make your way in. If you came on your own, without knowing anyone, you wouldn’t even know where to begin.”


Second Week: Toronto, Innovation, and Expansion

The second part of the program took Íñigo Benito to Toronto, where the focus shifted to investment, scalability, and real opportunities for international collaboration.

After an intense week in Montreal, the next stage of the program brought Íñigo to Toronto — a key city for technological innovation in Canada. This leg of the journey focused on expansion opportunities, investment, and a deeper understanding of the local business ecosystem.

Highlights included:

  • Participation in a roundtable at the University of Toronto with Professor Luis Seco, alongside local academics and entrepreneurs, sharing experiences and exploring synergies in applied AI.
  • A visit to MaRS Discovery District, one of Ontario’s leading innovation hubs, specializing in health, climate tech, and entrepreneurship.
  • A meeting with Toronto Global, an organization that supports international companies in entering the city and connecting with strategic stakeholders.
  • Attendance at the closing event organized by ICEX at the Canadian Innovation Exchange (CIX), focused on startups, investment, and the development of transformative solutions.oras.


This second week has allowed Human AI to gain deeper insight into the Canadian business landscape, identify strategic entry points, and validate the fit of its technology across diverse corporate environments, with a particular focus on competency assessment and talent development.

“These days have been an opportunity to test our value proposition with different players in the Canadian market and receive direct feedback on its usefulness and adaptability. It’s been an intense, but truly enriching experience.”


The Desafía program experience comes to an end, but the doors opened and the relationships built mark the beginning of a new chapter in Human AI Tech’s international expansion.

10 Academic Publications Supporting Human AI: EvidencIA at the Service of People

The technology powering Human AI is not the product of intuition, but of evidence. Our system has been developed, applied, and validated in real-world contexts, generating results that are now part of scientific and academic publications. From book chapters to presentations at international conferences, this collection reflects a model that is solid, rigorous, and deeply human.

Below, we present a selection of ten publications that scientifically support our technology for assessing and developing socio-emotional competencies through natural language. You can access all of them directly from this article.


1. An Innovative Model in Education: The Case of Jesuitinas Pamplona School

Book Chapter | Octaedro Publishing (2024)

This chapter presents the implementation of the MEDAP model at Jesuitinas Pamplona School, where Human AI was used as a socio-emotional assessment tool based on the analysis of students’ written texts. The experience enabled the generation of personalized reports and contributed to improving student well-being and academic performance.
Read full publication


2. Assessing Key Entrepreneurial Competencies with AI

Book Chapter | Dykinson (2024)

A study exploring how Human AI’s artificial intelligence can be applied to identify the most relevant socio-emotional competencies in entrepreneurial profiles. It combines scientific evidence with expert consultation through the Delphi method.

Read full publication
View project summary on the Human AI blog


3. Vocational Training and Socio-Emotional Development: A Success Story

Book Chapter | Dykinson (2024)

This chapter presents the application of Human AI in the field of vocational training, demonstrating how standardized AI-based assessment can guide and enhance employability.

Read full publication


4. AI in Organizations: Conference with the College of Psychology of Asturias

Presentation | COPPA, January 2025

Presentation of Human AI as an innovative solution for the assessment of socio-emotional competencies, during a conference focused on the ethical use of AI in workplace and organizational settings.
Watch the conference video on Youtube


5. Innovative Educational Models: The Jesuitinas Pamplona Experience

Conference Presentation | 3rd International Congress Education and Knowledge (2024)

A complementary version of the Jesuitinas case, presented as an educational best practice at an international congress, focused on the holistic development of students.

View publication on ResearchGate


6. Entrepreneurship and Objective Competency Assessment: A Mixed-Methods Approach

Presentation | CIEE Congress, Egregio (2024)

Research linking the entrepreneurial personality profile with the 35 socio-emotional competencies of the OCEAN model. Human AI is presented as a tool capable of assessing these competencies without relying on traditional tests.

Read full publication


7. Gender, Self-Perception, and Entrepreneurship: A Critical Perspective

Presentation | CIIDES Congress (2024)

This study explores self-perception biases in entrepreneurial confidence between men and women, and demonstrates how Human AI can provide an objective assessment that overcomes these biases.
View publication on ResearchGate


8. AI and Employability: New Pathways for Career Guidance

Presentation | Conference on Educational Sustainability (2024)

An analysis of how artificial intelligence can support personalized guidance for vocational training students, enhancing their employability through the development of socio-emotional skills (SES).

View publication on ResearchGate


9. Assessing Personal Development in Students: AI as a Facilitator

Presentation | ICON-huma 2023

A study that positions artificial intelligence as a complementary tool for supporting students’ learning journeys, contributing to their academic, professional, and personal development.

View publication on ResearchGate


10. Artificial Intelligence and Mental Health: The PersonIA Study

Scientific Poster | XXVII National Congress of Psychiatry (2024)

This scientific communication presents the results of the PersonIA study, which aims to validate an AI model capable of assessing personality in individuals with common mental disorders. Led by Dr. Manuel Martín and conducted in collaboration with healthcare and academic institutions, the research highlights the potential of AI to deliver more personalized, accessible, and human-centered assessments.

Read more about the study on our blog


A Team Committed to Science and Human Development

These publications represent just a glimpse of the rigorous work behind each of our technological applications. At Human AI, we remain committed to an artificial intelligence that is evidence-based, validated, and human-centered.

But behind this technology lies something even more important: a dedicated team of people who research, design, evaluate, and apply this technology in real-world contexts.

We would like to extend our deepest thanks to all those who have contributed to the studies, applied experiences, and validations that provide scientific grounding to our model:

  • Human AI Research Team and Partner Universities
    Beatriz Abad-Villaverde, Íñigo Benito Simón-Ricart, Juan Tuñas, María Cruz Díaz de Terán, Belén Goñi Alegre, José Sánchez Piquero, Rocío Suárez Malagón, Ignacio Estrada Lozano, Patricia Muñoz, Antonio Ignacio Domínguez Pachón, Ramón Martín, Enrique Luis García, Héctor Grass Boada, Alfredo Lecumberri Martínez, Marta Martínez Villar.
  • Partner Educational Institutions
    Roncesvalles Orbaiceta and Ángel Estanga Goñi, from Jesuitinas Pamplona School.
  • Healthcare Centers and Scientific Institutions
    Manuel Martín Carrasco, from Aita Menni Hospital and Hermanas Hospitalarias, as Principal Investigator of the PersonIA study.With the collaboration of teams from the Navarre Health System, University Clinic of Navarra, Hermanas Hospitalarias of Navarra, Gregorio Marañón Hospital, University Hospital of Vitoria, and the University of Navarra (MIPAC and DATAI).

Thank you for bringing science, innovation, and humanity to every step.

We do not walk this path alone — we walk it together.